Youredi’s People

Youredi is a privately owned company, backed by private investors including First Fellow, Magnolia Ventures and KG Ventures. Youredi co-operates with Tekes – the Finnish Funding Agency for Innovation. Tekes supports the best and most unique innovations.

Youredi leadership

Jaakko Elovaara

Jaakko is the CEO and co-founder of Youredi, and drives the company’s strategy and execution. Jaakko has two decades experience in the software business industry in North America, EMEA and APAC. Prior to Youredi, Jaakko had worked in global sales and management positions at IBM, Microsoft, Basware, Itella and Fujitsu. Jaakko holds a Master of Science in Economics and Business Administration from the Helsinki School of Economics and Business Administration.

Sami Tähtinen

Chief Architect

Sami is the Chief Architect and co-founder of Youredi, and responsible of Youredi’s R&D, customer and partner solution development, and technical operations. Sami has been working with different systems integration solutions since 2000. Before Youredi, Sami has been working in different technical, architecture, and sales positions at Frends Technology, CCC Corporation and QPR Software. Sami holds a Master of Science in Engineering from Helsinki University of Technology.

Mats von Weissenberg

Mats is the CTO of Youredi and he is responsible for the company’s R&D, professional services, and support teams. Mats has over 20 years of experience in project management and leading R&D at companies like Handelsbanken, Basware, Citigroup, Silvadata, and Silvere. Mats holds a Master of Science in Economics from Åbo Akademi University.

Mike Flavell

Head of R&D
Mike leads the technical team at Youredi that is responsible for research and development of new products and technologies to ensure the continuous improvment of our existing services. Mike has been in the IT industry since 1998 and has worked in several different roles in web and traditional software development across private and public sectors, within large corporations and small software houses, and across a range of industries and organizations. Mike's experience spans Software Development, IT Project Management, Development Team Management, Data and Database Management, IT Systems Analysis, IT Infrastructure and Architecture.

Annika Suni

Annika is responsible for managing Youredi's financial operations. She has 15+ years of experience in leading financial departments and working closely with CEO and Board of Directors on strategic planning and forecasting in organizations such as Hasan&Partners and Encorium. Annika holds an MSc. in Accounting from Helsinki School of Economics and Business Administration.

Ari Haapaniemi

Head of Professional Services
Ari is responsible for running and developing professional services operations at Youredi. Ari has been working with intra- and inter-company integrations since 1999. Prior to Youredi, Ari worked in different technical, management and architecture positions at Frends Technology, Itella, HiQ - and also ran his own ICT consultancy business for couple of years just before joining Youredi. Ari holds a Master of Science in Engineering from Helsinki University of Technology.

Jere Kolehmainen

EMEA Sales

Jere is responsible for Youredi’s sales within the European market. He has over 10 years of experience in B2B and B2C sales from the U.S. and Finland. He has developed his software-as-a-service knowledge and sales practices while working 7 years as a sales manager for a Finnish growth company Ropo Capital. Jere holds a bachelor’s degree in International Business & Management from Northwood University.

Board of Directors

Hannu Turunen

Joni Sundelin

Kim Groop

Kai Mäkelä